One of the hardest aspects of launching web apps as a developer is working your head around marketing. Today, I read this article from Mashable: 10 tips for Better Startup Marketing.
The problem is, the above are just vague ideas; the power of video is a nice concept, but how to introduce that to the relevant person so that they’ll actually open your email in the first place? Or find the video elsewhere? I think that it’s these basics that programmers struggle the most with. I’ll be writing up my real-life marketing experiences soon; if they’re successful, hopefully they’ll help you as well